Toy reviews are a must read for anyone that is interested in purchasing toys or anything for that matter. The reason why toy reviews are so important is because most toys have never been tested by professionals in laboratories before being sold to the general public. Toys and consumer reports alike suffer from having no testing or ethics when it comes to judging whether or not they are worth buying. This is why most toy reviews are done by professionals, and are given credibility and importance by the media as well as the general public.
All toy reviews are done based on the premise that they should be unbiased. Many companies take advantage of this, giving them advertisements in their toy reviews while shoving the very same advertisements into non-relevant video content. In doing this, companies are engaging in unethical marketing practices. But what makes independent creators feel obligated to do a good job with their video content? They don’t have to worry about these things, because they work on the same principles that all video content is created on; which is to provide great value to the audience.
It’s hard to determine how much weight should be put on YouTube marketing versus independent toy reviews. However, there is something to say about how both of these forms of video content are being used to market toys and promote businesses. The internet is fast becoming the go to place for many businesses, especially those who want to target a global audience. Because so many people use the internet, it’s imperative that videos uploaded to YouTube get a lot of exposure, both in terms of users and in terms of getting the kind of publicity that successful businesses get. With video content gaining so much popularity on the internet, it’s no wonder that toy reviews have taken on a significant role as well.